Research & Evaluation
Reputation Matters specialises in measuring an organisation’s reputation. We are very proud of our Repudometer™ a tool that we have developed to measure organisations’ reputations by taking a holistic view of the organisation and identifying areas that are positively as well as negatively impacting on the organisation’s corporate reputation.
We are able to uncover what makes your audience tick and how you can best engage and communicate with them. Our diagnosis is matched to a clear prescription for product and media mix to maximise value, impact and reach.
Reputation Matters is results-orientated and wants you to realise these results. We believe that your audience is the ultimate arbiter of your success and we also know that good evaluation starts at the beginning of a project – not at the end. Reputation Matters therefore designs and builds strategic, measurable evaluation metrics to incorporate ‘reality-testing’ across the lifecycle of your communications activity.




